The fundamentals and practice of marketing / John Wilmshurst, Adrian Mackay.
Material type:
TextPublication details: Oxford ; Boston, MA : Butterworth-Heinemann, 2002.Edition: 4th edDescription: viii, 376 p. : ill. ; 25 cmISBN: - 075065449X
- 658.8 21
- HF5415 .W5476 2002
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
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Wondo Genet Library General Stacks | Reference | 658.8 WIL 2002 (Browse shelf(Opens below)) | 1 | Available | WGCFNRL00019813 |
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| 658.8 PER2001 Applications in basic marketing : clippings from the popular business press | 658.8 PER2001 Applications in basic marketing : clippings from the popular business press | 658.8 PER2001 Applications in basic marketing : clippings from the popular business press | 658.8 WIL 2002 The fundamentals and practice of marketing / | 658.872 MAR 2008 Handbook on E-marketing for tourism destinations | 658.9138014 AHM 2002 Internal marketing : tools and concepts for customer-focused management / | 660/.2832 FOG 2006 Elements of chemical reaction engineering / |
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