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AaKER DAVID A, . (1998). MARKETING RESEARCH. NEW YORK: JOHN WILEY OF SONS INC.
AaKER DAVID A, . 1998. MARKETING RESEARCH. NEW YORK: JOHN WILEY OF SONS INC.
AaKER DAVID A, . MARKETING RESEARCH. NEW YORK: JOHN WILEY OF SONS INC. 1998.